We’re pretty proud of our new patient analytics feature. We have made the same big data and artificial intelligence (AI) hospital groups use to target patients available to you. It’s a real game changer, and medical practices using the feature have had excellent success.
Here’s a high level explanation of how it works. From your dashboard, you can identify and target your ideal patients. You do this by selecting the care model(s) for the patient type you want. Then our predictive analytics tools will identify zip codes in your area with high concentrations of those patients so you can focus your marketing efforts to attract them. You’ll use the results to create a geo target by selecting the zip code areas where you can send your Boost Ads.
If you would like to see how this works for you, click on the Patient Analytics tab on the left menu of your dashboard. From there you can select from 240+ care models to see the best zip codes in your area to target with your marketing efforts.
Go ahead and play around with it so you can see how it works. And if you have any questions, simply reach out to your customer success representative.