The SocialClimb Download – July 2020

Posted on Jul 28, 2020 by


THE JULY ISSUE
FEATURED FEATURE
Do you know about this SocialClimb feature?

Call Tracker

In this issue we’ll be talking a lot about your marketing Return on Investment (ROI) and why it’s important. One of the pieces that makes it possible for us to track your ROI and your Patient Acquisition Cost (PAC) is our Call Tracker.

Our Call Tracker identifies new patients using their phone number as a unique identifier. Because our platform integrates with Google, we can tell if calls are coming from your GMB listing or your Boost Ads. And since we also integrate with your patient management system, we can tell if a phone number has been used to call your practice in the past.

Identifying which patients are attracted by specific marketing efforts is key to ROI marketing, and we provide that information in our Marketing Report.

INDUSTRY TRENDS AND UPDATES
Are You Measuring Your Marketing ROI?
SocialClimb can help you measure your ROI down to your PAC, essential metrics if you want to maximize your growth potential. Our integrations with both Google and your practice management system give us the ability to track the patient journey from beginning to end, providing important metrics that inform your ROI.

Knowing your PAC and marketing ROI gives you the power to aim your marketing efforts directly at driving revenue.

Aspire to Know Everything About Your Practice

by Richelle Cox, Arrowlytics COO

SocialClimb and Arrowlytics have formed a partnership that will benefit medical practices. The combination of Arrowlytics’ data analytics product and SocialClimb’s existing online reputation and patient acquisition platform provides clients with the tools they need to grow their
practice.

Arrowlytics’ powerful healthcare analytics platform gives medical practices full visibility into their own data, providing meaningful KPIs that can be used to increase patient volumes, increase revenue and margin per patient, and ultimately, increase physician compensation through growth and optimization.

Read more.

Healthcare Marketing ROI

Knowing your healthcare marketing ROI is important for medical practices. With numbers in hand, you can make sure every dollar you spend makes a worthwhile impact. Read Vanguard Communications’ take on your marketing ROI and how it all breaks down.

Read more.

Don’t Miss Our Latest Blog Posts

June 23: How Important Are Online Reviews for Doctors? (GMB series 2)

June 30: Google Posts for Healthcare (GMB series 3)

July 1: GMB Services Editor: Are You Using It Yet?

July 7: Start Up Your Boost Ads (GMB series 4)

July 14: Are You Measuring Your Marketing ROI? (GMB series 5)

July 16: Aspire to Know Everything About Your Practice

PRESENTING DR. MITCH
Doctor Mitch, orthopedic surgeon, shares his secret to social greatness. Watch now.
KEEP UP WITH SOCIALCLIMB
Upcoming Events

Several upcoming events have been cancelled or changed due to the COVID-19 pandemic. The list below represents most current information that we have on upcoming events.

The following events are still scheduled as of today:

ASHVILLE ORTHOFORUM AND ATLANTIC ORTHOFORUM MEETING 2020
September 24 26, 2020
Nashville, Tennessee

WESTERN & REYNOLDS ORTHOFORUM MEETING 2020
October 1 3, 2020
Austin, Texas

THERAPY SERVICES MEETING 2020
October 15 17, 2020
San Antonio, Texas

RIT HEALTHCARE EXECUTIVE SUMMIT
October 15 16, 2020
Avon, Colorado

ORTHOASC AND ORTHOHOSPITAL EVENTS 2020
November 4 5, 2020
Chicago, Illinois

ORTHOCONNECT CONFERENCE 2020
November 6 7, 2020
Chicago, Illinois

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