3 Ways to Use Analytics in Healthcare Marketing
3 Ways to Use Analytics in Healthcare Marketing Today’s healthcare consumers are more empowered than ever before. With access to a vast array of online resources, they are taking control…
Keep Up: Healthcare Marketing Trends in 2024
Though we’re just a few months into 2024, it’s clear that healthcare marketing will continue to be influenced by the…
Read More
Don’t miss any updates
Get the latest posts, updates, & news straight to your inbox!
Healthcare Marketing Targeting Results in Higher Conversion
Healthcare Marketing Targeting Results in Higher Conversion Healthcare providers face a unique challenge when it comes to healthcare marketing targeting. They need to reach the right patients, at the right…
The Consumerization of Healthcare
The Consumerization of Healthcare In the past, healthcare was a one-way street where patients relied on their doctors to make all the decisions for them, but now they are more…
Common Pitfalls in PE Healthcare Acquisition – Don’t Make These Marketing Mistakes
Healthcare Acquisition? Don’t Make These Marketing Mistakes Buying a medical practice can be an exciting and lucrative opportunity, offering the chance to expand services, reach new patients, and ultimately, achieve…
Importance of Getting Online Reviews for Your Healthcare Organization
Importance of Getting Online Reviews for Your Healthcare Organization Have you ever wondered why online reputation matters? If a healthcare organization offers top-quality care, why are online reviews even important?…
Understanding and Managing Your Healthcare Payer Mix
Understanding and Managing Your Healthcare Payer Mix Like just about everything else in the world as we knew it, the COVID pandemic abruptly changed the healthcare landscape. Telehealth became a…
How to Reduce Patient Acquisition Cost and Increase Lifetime Patient Value
How to Reduce Patient Acquisition Cost and Increase Lifetime Patient Value In today’s competitive healthcare landscape, understanding the cost of acquiring new patients and the value they bring to your…
Why You Should Set up Apple Business Connect for Your Healthcare Organization
Why You Should Set up Apple Business Connect for Your Healthcare Organization Until recently, excelling at local search centered on your Google Business Profile (GBP) and Apple Maps was pretty…
Predictive Patient Targeting in Healthcare: Is it Possible?
Predictive Patient Targeting in Healthcare: Is it Possible? More often than not, healthcare organizations and medical practices of all sizes find it challenging to attract patients who need their services….
Evaluating Patient Lifetime Value
Evaluating Patient Lifetime Value Patient acquisition is key for any healthcare organization looking to grow its business, but this isn’t just about providing quality care and treatment. To grow in…
Challenges of Patient Targeting in Healthcare
Challenges of Patient Targeting in Healthcare Healthcare is no longer a one-size-fits-all approach. Patients today want to be treated as individuals with unique needs and preferences. They want to feel…
