My baby girl loves eating sugar. I know—it’s unhealthy and I completely understand if there’s a shocked expression on your face. But, it’s even worse when she decides to pour…

Artificial Intelligence (AI) is transforming industries across the board, and integrating it into healthcare marketing allows you to unlock a host of opportunities to refine your strategies and connect more…

Though we’re just a few months into 2024, it’s clear that healthcare marketing will continue to be influenced by the latest technologies and increasing patient demands. The experience from previous…

With vast healthcare choices and information accessible at the click of a button, the difference between thriving and merely surviving healthcare organizations often depends on visibility and connection.  Why is…

In the world of healthcare marketing, change happens faster every year. Whether you’re facing new regulations, new marketing channels, or a new preferred media from patients, you have to be…

Is it challenging for you to establish a genuine connection with your patients?  Here are some eye-opening facts showing that the personal touch is more important than ever: 80% of…

Healthcare providers often tell us that having their own business is a constant juggle between providing the best possible care and running the practice. In essence, this applies to any…

Patient Retention for Hospitals – Going Beyond Basics It’s clear what patient retention for hospitals means in general. But, to understand how it influences your long-term success in the bustling…

Have you heard about any interesting healthcare marketing campaigns from the last year? If not, then this is a good opportunity to explore some of the most inspiring and influential…

Have you ever wondered what sets successful healthcare organizations apart in today’s competitive market? You may initially come up with an answer like expertise or longevity, and you’ll be right….

It’s a little-discussed truth, but a healthcare practice’s financial viability is crucial. However, many in the healthcare industry, particularly those employed by independent practices, avoid discussing the topic of profit,…