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Digital Marketing Matters in Healthcare

Healthcare Marketing: How to Get Your Practice to Show up Online Consumers have become exceptionally accustomed to finding just about every type of product and service online, and the healthcare…

Part 3 Healthcare Marketing: Brand Consolidation

Part 3 – PE Investment & Healthcare Brand Consolidation: Marketing for a Branded House One of the most pressing questions after a PE healthcare consolidation takes place is, “Should private…

The Long and Short of Medical PPC (Pay-Per-Click) Marketing

Medical PPC Marketing: What You Need To Know Before the internet, healthcare providers who were looking to acquire new patients had only a few tools at their disposal. They could…

Part 2 – Healthcare Brand Consolidation: Overcoming the Inevitable Impact

Part 2 – PE Investment & Healthcare Brand Consolidation: Overcoming the Inevitable Impact If you’ve recently consolidated brands into a private equity owned healthcare organization, perhaps our blog about the…

HIPAA Compliance in Healthcare Marketing

HIPAA Compliance and Healthcare Marketing Despite popular opinion, healthcare entities can market to and attract patients with full HIPAA Compliance. Though not associated at all with SocialClimb, several recent HIPAA…

Part 1 – Why Healthcare Brand Consolidation Is A Costly Mistake

Why Healthcare Brand Consolidation Is A Costly Mistake Over the last ten years, private equity firms have wholeheartedly embraced the healthcare industry. With private equity firms continually adding rural hospitals,…

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Healthcare Advertising and Marketing Strategies

Healthcare advertising and marketing have evolved to be able to employ traditional online marketing tactics in recent years. Historically, healthcare marketing has not been able to keep up with traditional…

7 Ways to Acquire New Patients

Getting new patients is a constant concern. Full schedules keep your practice alive and flourishing, but times have changed, and the way to get new patients through your doors takes...

Healthcare Digital Marketing That Will Build Your Practice

Healthcare digital marketing has evolved—is your practice keeping up?  Healthcare marketing is known for lagging behind traditional marketing in order to keep patient information safe. Sensitive PHI cannot be treated…

3 Steps to Attract New Patients to Your Family Practice

The benefits of being a family practice physician are plentiful, as long as you can continue to attract new patients. You have the privilege of offering comprehensive healthcare for your…

Reducing Burnout in Healthcare

One of the side effects of the COVID-19 pandemic is the increase of employees reporting job dissatisfaction. The stress of working in an unstable and shifting environment, along with employers…

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