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Best Practices in Urgent Care Marketing

Best Practices in Urgent Care Marketing Your urgent care center probably delivers excellent service with compassionate, experienced, and highly qualified providers in a personalized and considerably convenient environment. Still, how…

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Applying Acquisition Marketing Principles To Healthcare

Applying Acquisition Marketing Principles To Healthcare When looking for healthcare, yesterday’s consumers may have relied solely on referrals, but today’s consumers won’t leave anything to chance. Instead, they’ll conduct thorough…

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3 Keys to Healthcare Reputation Management Success

3 Keys to Healthcare Reputation Management Success Here at SocialClimb, we frequently talk (and write) about the importance of healthcare reputation management. That’s because it is essential for any medical…

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National vs Local Marketing Strategy for Healthcare

Local Marketing for Healthcare One of the many factors you must consider when developing your healthcare organization’s marketing strategy is how well you expose target customers to your services. As…

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The Missing Piece of Your Healthcare Marketing Plan: HIPAA-Compliant Call Tracking

HIPAA-Compliant Call Tracking: The Missing Piece of Your Healthcare Marketing Plan Most Fall Friday nights, when I click the profile photo of my teenage daughter on my phone, location services…

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What’s The Difference Between Brand Reputation and Online Presence?

The Difference Between Brand Reputation and Online Presence As online channels continue to take up more space and influence, medical practices have to catch up and build a strong online…

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Reputation Management: Fear of Negative Reviews

Brand Reputation and the fear of Negative Patient Reviews People look at online reviews before spending money on goods or services, and their behavior with healthcare is no different. Reviews…

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3 Proven Medical Practice Marketing Strategies 

Proven Medical Practice Marketing Strategies  An important but often difficult part of managing a private medical practice is acquiring new patients. With so much of the world being online, patients…

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Advertising vs Brand Reputation in Healthcare: Where to Start?

Healthcare Advertising or Healthcare Brand Reputation, Start where!? Healthcare practices need to reach more prospective patients to drive growth in today’s increasingly competitive landscape. You may be wondering, what are…

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Reputation Management and Recruitment Are Directly Related

Online Reputation Management and Recruitment Are Directly Related In today’s virtual landscape, managing your online reputation is a critical component of operating and growing your organization. It builds trust with…

small orthopedic office sitting on top of a giant pile of gold stars, symbolizing their great review, towering over a large building labeled "private equity group"

How Do Acquisitions Affect Marketing Strategies for Orthopedics?

Orthopedic Marketing Strategy Impact from Market Consolidation  Acquisitions in the orthopedic market had been increasing steadily since 2017 until the pandemic caused a significant decrease since 2020. While uncertainty, financial…

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