Questions About Your Google Business Profile?
As a medical practice, your Google Business Profile is a huge part of your marketing efforts, and you need to know how to manage it. Your Google Business Profile has…
When HIPAA Met the Internet: A Courtroom Drama Unfolds
Ah, the internet—where you can search for everything from cat memes to the symptoms of a mysterious rash that definitely…
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Reputation Management Will Bring You Patients
Hospital marketing is a complex endeavor. As a hospital marketer, your job is to build your brand so that over time, when people need care, they think of you first….
Improve Your Patient Mix to Get a Better Payer Mix
Use SocialClimb’s predictive analytics to improve your patient mix and stabilize your recovery from the shutdown. The shutdown due to the COVID-19 pandemic has impacted lives and livelihoods around the…
Aspire to Know Everything About Your Practice
The healthcare landscape is changing at a rapid pace. Now, more than ever, it is important for practices to have insight into all facets of their organization. Arrowlytics, a healthcare…
Are You Measuring Your Marketing ROI?
With SocialClimb you can easily calculate your healthcare marketing ROI down to your patient acquisition cost. You may have heard that calculating your healthcare marketing ROI is too complicated. The…
Overcoming the Fear of Google Ads
Boost Ads will give your automated patient acquisition a needed kick with a better mix of patients. Medical consumers often turn to online search to find care, and usually, that…
GMB Services Editor: Are You Using It Yet?
Good news! Moving forward, we will be able to update the GMB services editor on our customers’ Google My Business (GMB) listings. Google’s services editor was quietly launched last year…
How Important Are Online Reviews for Doctors?
Dominique broke her hip and needed to find an orthopedic surgeon. Her son turned to the internet to find the best surgeon possible. He read online reviews that popped up…
Google Game Changers Healthcare Marketers Need to Know
Google pretty much holds all the cards with online search these days. That means healthcare marketers who understand the importance of their GBP listings and know how to play the…
10 Stats for Medical Marketing You Need to Know
Reputation management is crucial to marketing for medical practices, but sometimes it can be difficult to prove the value of improving your reputation. BrightLocal published their Local Consumer Review Survey…
Healthcare Marketing Strategy levels the Playing Field
Your healthcare digital marketing strategy can change the landscape for your patient acquisition and give your independent practice the power to compete and win. Hospital systems have been dominating the…
